ABOUT SEFA
BUILT BY CLEANERS.
FOR CLEANERS
Connecting textile-care professionals
across the Southeast.
WHO WE ARE
STRONGER TOGETHER. BETTER CONNECTED.
The South Eastern Fabricare Association brings together drycleaners, launderers and textile-care professionals throughout Alabama, Florida, Georgia, South Carolina and Tennessee.
SEFA is a member-led association dedicated to helping textile-care businesses succeed through education, advocacy, professional resources and meaningful connections with others in the industry.
ALABAMA • FLORIDA • GEORGIA • SOUTH CAROLINA • TENNESSEE
WHAT WE DO
HELPING YOU SUCCEED
EDUCATION
Practical training, workshops and events designed to strengthen your skills, your team and your business.
COMMUNITY
Connecting you with fellow cleaners who understand your challenges and share ideas, experiences and solutions.
ADVOCACY
Representing the interests of textile-care professionals and keeping members informed about legislative and regulatory issues.
KNOWLEDGE
Industry expertise, technical information and resources to help you make better business decisions.
MORE THAN AN ASSOCIATION
A COMMUNITY THAT
UNDERSTANDS YOUR BUSINESS.
SEFA brings together owners, operators, managers, suppliers and industry professionals who face many of the same challenges you do.
Our events create opportunities to learn from experts, exchange ideas with peers, see what others are doing successfully and build relationships that continue long after the meeting ends.
LEARN TOGETHER. • SHARE IDEAS. • GROW TOGETHER.
MEMBER-LED. INDUSTRY-DRIVEN.
LEADERSHIP THAT UNDERSTANDS YOUR BUSINESS
SEFA is guided by industry professionals who understand the opportunities and challenges facing textile-care businesses because they experience them every day.
Our volunteer leadership helps shape SEFA's education, events, advocacy and member programs—keeping the association focused on the real-world needs of cleaners throughout the Southeast.
OUR LEADERSHIP
LED BY PEOPLE WHO KNOW THE INDUSTRY.
RANDY PARHAM
Chairman of the Board
Orlando Cleaners
Orlando, FL
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GLEN GOULD
Secretary
Drycleaning Connection
Peachtree City, GA
JASON WINDHAM
President
Holiday Cleaners
Demopolis, AL
RHONDA EYSEL
DLI District III Director
Master-Kleen
Columbus, GA
DON HOLECEK
Treasurer
Crown Cleaners
Knoxville, TN
JEFF ALEXANDER
DLI District III Committee Member
Orlando Cleaners
Orlando, FL
REPRESENTING THE SOUTHEAST
STATE DIRECTORS
ALABAMA
Josh Watkins · VP
Mark's Cleaners
Jason Windham
Holiday Cleaners
FLORIDA
Dan Cha · VP
Orchid Cleaners
Randy Parham
Orlando Cleaners
Jeff Alexander
Orlando Cleaners
GEORGIA
Glen Gould · VP
Drycleaning Connection
Rhonda Eysel
Master-Kleen
South Carolina
Ron Garrett · VP
Lexington Cleaners
Johnny Waters
Waters Cleaners
TENNESSEE
Don Holecek · VP
Crown Cleaners
SUPPORTING THE INDUSTRY
ALLIED TRADE DIRECTORS
Jim Groshans
Unipress Corporation
Frank Briercheck
Seitz, The Fresher Company
Arthur Weiss
Consultant
Mark Albrecht
The Route Pro
Orville Johnson
FabriClean Supply
Mack Magnus
M&B Hangers
Josh Withee
SMRT Computers
Wash Respess
Cents